Archive for the ‘Marketing’ Category

The 7-Question Author Profile Quiz

Friday, May 2nd, 2008

If you’re an author, info marketer, small business owner or Entrepreneurial CEO and you have a book in your heart, then I have a quick multiple choice question for you to answer today. Here it is:

“How would you rate your marketing skills?”

(a) “I’m a veteran author/infopreneur in need of more JV partners to broaden my market reach.”

(b) “I’m a published author in need of proven book promotional advice to broaden my market reach.”

(c) “I’m a new author in need of solid continuing education so I can promote my book(s) better.”

What’s your answer going to be?
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Does the quality of your design influence the success of your product? (Part 1)

Saturday, April 26th, 2008

Let me answer that question by having you ponder another question. How much does good design influence you when you buy something? When you go grocery shopping, does the design of the packaging affect which food products you buy? How does the look of a car on the outside and inside change how you feel about purchasing the car? During your house-hunting, does the look and layout of the house influence whether you want to buy it?The reality is that design plays a crucial role in consumers purchasing products. If you have not been taking notice how good design affects how you buy stuff, start taking note of it. (more…)

The three most powerful words to your business

Wednesday, February 20th, 2008

The first word is what got you to read this post… It is attention. All businesses, whether offline or online, have to attract attention, which might be through advertising, logo treatments, the press, etc.

The second word is what keeps a customer engaged, retention. A good brand will retain and create loyalty with the customer. You know that it is easier to keep a customer than to get a new one, yet without a powerful brand, this is not so easy.

The last powerful word is certainly not the last in importance. To discover what that word is and to reserve your gratis (on the house) seat at the Brand For Power Summit Teleseminar Series featuring top branding experts, go to:

http://www.BrandForPower.com/heather

See you on the Summit!

By the way, take a special look at the second page and see how you can make a difference in the lives of children who need medical attention across the globe.

Would you like to get your question answered during my teleseminar?

Go to http://www.AskHeatherKirk.com and submit your question. I will base my teleseminar content on the questions you submit at that site.

What do Apple, NASCAR, Staples and Heather Kirk have in common?

Saturday, February 16th, 2008

So, what do Apple, NASCAR, Staples and I have in common?

I own an Apple computer? Well, yes, but…

I like NASCAR? Maybe…

I buy my office supplies at Staples? Sometimes I do…

But no, that’s not it!

We are all going to be on a Teleseminar series together that you will not want to miss called Brand For Power Summit.

Join me and 12 of the World’s top online and offline branding experts, who will be giving you step-by-step strategies on building a powerful brand, and you can attend the live teleseminars for FREE.

http://www.BrandForPower.com/heather

If branding is not top on your list, it should be. With a powerful brand, you can attract more attention, retention and sales through the ever-increasing clutter in the marketplace.

It is so hard these days to launch a product and to get noticed among the clutter. I am sure you agree. However, a powerful brand stands out. It does the most powerful three things that any marketer can do: it builds the know, like, and trust factor all in one.

Learn how to build your brand to beat the competition and smash through roadblocks and barriers using a powerful brand.

You can’t afford to miss this opportunity to hear from branding experts that have worked with Apple, IBM, Pizza Hut, Staples, Toy’s-R-Us, Good Morning America, ABC, Universal Studios, Coca Cola, NASCAR, etc.

What would advice from these brands be worth? Find out at:

http://www.BrandForPower.com/heather

See you there!

By the way, take a special look at the second page and see how you can make a difference in the lives of children who need medical attention across the globe.

Would you like to get your question answered during my teleseminar?

Go to http://www.AskHeatherKirk.com and submit your question. I will base my teleseminar content on the questions you submit at that site.